Monday, March 1, 2010

Bloom Box Energy & Staples Inc.

Bloom Box Energy & Staples Inc.

From offering customers innovative environmental products and services to implementing energy
conservation, waste reduction, recycling, and green building initiatives in the company’s internal
operations, Staples is focused on positive change that truly makes a difference in the world. The
company has pledged to reduce its absolute carbon emissions by 7% by 2010 and has evaluated
many alternative energy sources. In addition to early solar projects that remain in the Staples
portfolio, Staples sought a reliable solution that could operate around the clock and significantly
reduce carbon emissions. Staples’ first 300kW installation is located at their Ontario, CA
distribution center and the company believes Bloom Energy Servers can provide significant
power for their large facilities and distribution centers in the future.
“Staples’ partnership with Bloom marks an exciting next step in our ongoing commitment to
environmental leadership,” said Mark Buckley, vice president of environmental affairs for Staples.
“Through our relationship with energy leaders like Bloom, Staples is not only able to reduce our
operating costs but we are reducing our environmental footprint in the local communities in which
we operate.”
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Bloom Box Energy & Google Inc.

Bloom Box Energy & Google Inc.

Google is committed to being a responsible global citizen and takes its use of energy very
seriously. To reduce the environmental impact of Google’s operations, the company generates
on-site energy with lower carbon intensities and lower cost than the traditional grid. Google, which
was Bloom Energy’s first customer in July 2008, was attracted to the solution because of its fuel
flexibility, easy deployment and payback period. Google’s 400kW installation powers a building
on Google’s main campus, a facility that includes an experimental data center.
"As we work hard to reduce Google's environmental footprint and improve our sustainability,
we're pleased to be able to use on-site clean power generated by Bloom Energy," said Rick
Needham of Google’s Green Business Operations.
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Bloom Box Energy & FedEx Corporation

Bloom Box Energy & FedEx Corporation

FedEx has taken a leadership role in the adoption and advancement of responsible
environmental practices. The company supports the growth of sustainable energy use through
commitments to renewable power sources in its operations and use of innovative technologies in
its transportation fleet. FedEx seeks to diversify its energy supply whenever possible, relying on
energy sources such as wind and solar power. An early adopter of solar technology, the company
is evaluating Bloom Energy’s solution as a clean, reliable power source to complement solar
power at its Oakland, Calif., hub. FedEx has installed five 100kW Bloom Energy Servers at the
package sorting facility.
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”FedEx understands the importance of leading in areas of innovation, such as energy. Bloom
Energy is a pioneer in distributed energy, the concept behind the next paradigm in how industry
could be powered,” said Rob Carter, FedEx Chief Information Officer.
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Bloom Box Energy & eBay Inc.

Bloom Box Energy & eBay Inc.

eBay Inc. connects hundreds of millions of consumers through businesses that empower people
to do more with less, from promoting the re-use of products that already exist through eBay
marketplaces to paying without a paper check through PayPal. eBay is committed to extending
this positive impact through vibrant sustainable commerce and community experiences, including
the eBay Green Team. As part of this commitment, eBay set an ambitious carbon reduction goal
of 15% by 2012 over a 2008 baseline as part of an overall strategy to run their business in ways
that have less impact on the planet. A commitment to investing in renewable sources of energy is
core to meeting this goal and the company has installed two solar arrays, including San Jose’s
largest commercial installation to date. In 2009, in an effort to diversify its portfolio, eBay
collaborated with Bloom to pioneer a first-of-its-kind installation that, as of spring 2010, will be
powered by 100% renewable biogas. The 500kW system sits outside eBayʼs LEED gold certified
“Mint” building in North San Jose.
“eBay believes in the power of our business model to make a real difference in the world, and that
includes how we embrace innovation to reduce our carbon footprint. When Bloom came to us, it
was an easy decision to become an early-adopter of their cutting-edge new technology. As a
result, we’re meeting financial and environmental goals with the project while fueling a more
energy efficient global marketplace. That’s good for us, our customers and the planet,” said John
Donahoe, eBay CEO.
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Bloom Box Energy & Cox Enterprises

Bloom Box Energy & Cox Enterprises

Cox Enterprises is a leading communications, media and automotive services company with
revenues of $15 billion and more than 66,000 employees. The company’s national sustainability
program, Cox Conserves, aims to conserve resources, embrace renewable forms of energy and
reduce the company’s greenhouse gas emissions. Cox Conserves also encourages the
company’s employees and their families to engage in eco-friendly practices. Cox sited its first
400kW Bloom Energy Servers at its KTVU television station in Oakland, CA.
“Bloom systems running on biogas offer Cox a 24/7 renewable energy option to meet power
demands. By cutting costs and carbon emissions, the Bloom project complements our overall
Cox Conserves program,” said Cox Enterprises’ Chairman Jim Kennedy.
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Bloom Box Energy & The Coca-Cola Company

Bloom Box Energy & The Coca-Cola Company

Climate protection is a key component of Coca-Cola’s business strategy – stated as an
aspirational goal to grow its business, but not the carbon footprint in its manufacturing operations.
As part of its Energy & Climate Protection strategy, the company is committed to improving the
energy efficiency of its plants and fleet while reducing greenhouse gases (GHG) emissions in
cold drink equipment. Coke’s 500kW installation at its Odwalla plant in Dinuba, CA, will run on re2
directed biogas and is expected to provide 30% of the plant’s power needs while reducing its
carbon footprint by an estimated 35%.
“This new fuel cell technology has great promise and represents an important step for Coca-Cola
in continuing to grow our business without growing the carbon footprint,” said Brian Kelley,
President and General Manager, Coca-Cola North America Still Beverages and Supply Chain.
“The Coca-Cola Company has committed to hold its overall worldwide manufacturing carbon
emissions flat through 2015 from its 2004 level. We intend to do this while actually reducing
emissions in the U.S. and other developed markets, improving energy efficiency and using
cleaner forms of energy, like these fuel cells.”
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Bloom Box Energy and Bank of America

Bloom Box Energy and Bank of America

An environmental leader for more than two decades, Bank of America has committed $20 billion
over ten years to address climate change through lending, investing, products and services, and
in its own operations. As part of this initiative, the company sought to cut electricity costs while
increasing power reliability and enhancing energy security by reducing its dependence on the
grid. The Bloom Energy Servers help eliminate Bank of America’s need for diesel generators
while dramatically reducing the company’s carbon footprint and providing energy cost stability.
Bank of America’s 500kW installation will power one of its largest 24/7 call centers located in
Southern California.
“Installing low-carbon technologies, like Bloom’s Energy Servers, at our facilities is not only the
right thing to do for our planet, but it’s also a smart business decision. Bank of America is proud
to be at the forefront as one of Bloom’s foundation customers,” said
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